Copy of Crack Your Marketing: Find Your Writing Personality
OK, so as we have seen the first approach you can take if you want to have fun marketing is to concentrate on the type of writing you...
Crack Your Marketing: Target What You Love To Write
Here’s another way to approach your marketing. You might even enjoy it. Here’s how it works — four potential angles: your target readers,...
The Art of Narrative: Third Person
Continuing with our analogy between narrative points of view in fiction and a football match, we can see that, once we step off the...
The Art of Narrative: First Person
Carrying on with our football analogy from earlier, we saw that what is called ‘stream of consciousness’ in fiction would be similar to...
The Art of Narrative: Stream of Consciousness
[A repeat of a popular article which appeared some years ago in this blog.] * for American readers, the ‘football’ to which this article...
'Oh no! Not Marketing again! Do I have to?' Part Nineteen: How to Talk to Your Warm Prospects
So let’s assume that you have set up a social media group based on a general topic in which you are fascinated, and which is connected to...
'Oh no! Not Marketing again! Do I have to?' Part Seventeen: Farming Your Public
You’re probably going to think that I have wandered off the subject of organic marketing here, but it’s in order to make real an analogy...
'Oh no! Not Marketing again! Do I have to?' Part Sixteen: Creating Your Own Audience
Modern culture is made up of some core concepts, one of which is the idea that the mind is made up of two ‘halves’, the conscious and the...
